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Making Numbers Count: The Art and Science of Communicating Numbers.

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ISBN: 9781982165444 | 208 pages | 6 Mb

• Making Numbers Count: The Art and Science of Communicating Numbers
• Page: 208
• Format: pdf, ePub, fb2, mobi
• ISBN: 9781982165444
• Publisher: Avid Reader Press / Simon & Schuster

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A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath. How much bigger is a billion than a million? Well, a million seconds is twelve days. A billion seconds is...thirty-two years. Understanding numbers is essential—but humans aren’t built to understand them. Until very recently, most languages had no words for numbers greater than five—anything from six to infinity was known as “lots.” While the numbers in our world have gotten increasingly complex, our brains are stuck in the past. How can we translate millions and billions and milliseconds and nanometers into things we can comprehend and use? Author Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, he outlines specific principles that reveal how to translate a number into our brain’s language. This book is filled with examples of extreme number makeovers, vivid before-and-after examples that take a dry number and present it in a way that people click in and say “Wow, now I get it!” You will learn principles such as: -SIMPLE PERSPECTIVE CUES: researchers at Microsoft found that adding one simple comparison sentence doubled how accurately users estimated statistics like population and area of countries. -VIVIDNESS: get perspective on the size of a nucleus by imagining a bee in a cathedral, or a pea in a racetrack, which are easier to envision than “1/100,000th of the size of an atom.” -CONVERT TO A PROCESS: capitalize on our intuitive sense of time (5 gigabytes of music storage turns into “2 months of commutes, without repeating a song”). -EMOTIONAL MEASURING STICKS: frame the number in a way that people already care about (“that medical protocol would save twice as many women as curing breast cancer”). Whether you’re interested in global problems like climate change, running a tech firm or a farm, or just explaining how many Cokes you’d have to drink if you burned calories like a hummingbird, this book will help math-lovers and math-haters alike translate the numbers that animate our world—allowing us to bring more data, more naturally, into decisions in our schools, our workplaces, and our society.

Digital Catalog - Making Numbers Count - Simon & Schuster
The Art and Science of Communicating Numbers Chip Heath has excelled at teaching others about making ideas stick and here, in Making Numbers Count, 
Making Numbers Count | 9781982165444, 9781982165451
Making Numbers Count: The Art and Science of Communicating Numbers is written by Chip Heath; Karla Starr and published by Avid Reader Press.
The Art and Science of Communicating Numbers, CD/Spoke
Making Numbers Count : the Art and Science of Communicating Numbers. Item Height: 0.6in. Author: Chip Heath, Karla Starr. Item Length: 5.8in. Publisher:.Topic: Business Communication / Meetings & Genre: Business & EconomicsFormat: Compact Disc / Compact DiscPublisher: Simon & Schuster
The Art and Science of Communicating Numbers, Paperbac
Making Numbers Count : The Art and Science of Communicating Numbers, Paperback by Heath, Chip; Starr, Karla, ISBN 1982187174, ISBN-13 9781982187170, 
Making Numbers Count: The Art And Science Of
A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath. How 
The Art and Science of Communicating Numbers - Pickwick
Making Numbers Count Author(s): Chip Heath, Karla Starr A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from 
Making Numbers Count: The Art and - Harvard Book Store
A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data—from bestselling business author Chip Heath.
The Art and Science of Communicating Numbers (Hardcover)
Making Numbers Count: The Art and Science of Communicating Numbers Cover Image first-of-its-kind guide to communicating and understanding numbers and 
Making Numbers Count: The Art and Science of - eBay
A clear, practical, first-of-its-kind guide to communicating and understanding numbers and data--from bestselling business author Chip Heath.
Making Numbers Count - Heath Brothers
MAKING. NUMBERS. COUNT. The Art and Science of. Communicating Numbers. CHIP HEATH We both fell in love with numbers as kids, thanks to the same re-.13 pages
Making Numbers Count The Art & Science of Communicating
Title: Making Numbers Count The Art & Science of Communicating Numbers Author: HEATH CHIP & STARR KARLA. Making Numbers Count is a lively, practical, 
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Chip Heath and Karla Starr share 5 key insights from their new book, Making Numbers Count: The Art and Science of Communicating Numbers.
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Making Numbers Count: The Art and Science of Communicating Numbers by Chip Heath and Karla Starr has an overall rating of Positive based on 
The art and science of communicating numbers Kindle Edition
Making Numbers Count: The art and science of communicating numbers - Kindle edition by Heath, Chip, Starr, Karla. Download it once and read it on your 

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